Business Development Associate - National and Regional Chains

Location:

Jamesburg, NJ, US, 08831

Requisition ID: 18838

About Northstar New Jersey Lottery Group: Northstar New Jersey Lottery Group, LLC (NSNJ) is the lottery growth management services provider selected by the New Jersey Lottery to supply game design, sales, and marketing under a 15-year agreement extending through June 2029. Brightstar Lottery and Scientific Games, the world’s leading gaming companies, are members of NSNJ providing services that support the New Jersey Lottery’s operations. Most recently, in partnership with NSNJ, the New Jersey Lottery surpassed $3.30 billion in annual sales, while continuing to uphold its highest level of independent certification in Responsible Gaming from the World Lottery Association.

Responsibilities

The Business Development Associate of National & Regional Chains is responsible for recruiting businesses to sell New Jersey Lottery products, for national and regional chain accounts This role requires strategic engagement with corporate decision-makers and execution of multi-location agreements to expand lottery presence across diverse retail environments.

Retailer Recruitment: Work Directly with the Vice President of Strategic Retail Expansion, targeting national and regional chains accounts.
Corporate Engagement: Develop strategies for chain-level negotiations and secure multi-location agreements.
Lead Generation: Utilize market research, retail metrics, and company-provided lead lists to identify opportunities.
Sales Presentations: Design and deliver tailored presentations for executive decision-makers, emphasizing ROI and traffic-building benefits.
Lifecycle Management: Participate in the process, from initial pitch through licensing and equipment installation across multiple locations.
Collaboration: Work closely with internal teams to ensure seamless implementation for large-scale accounts.
Industry Representation: Attend trade shows, conferences, and corporate meetings to promote lottery opportunities.
Documentation & Analysis: Maintain accurate records and provide analytical insights to support recruitment strategies.

Qualifications

Education & Experience

Bachelor’s degree in business, sales/marketing, or related field (or equivalent experience).
3–5 years of commercial sales experience, including corporate account acquisition or chain-level negotiations.

Essential Skills

Proven ability to close complex, multi-location deals.
Strong interpersonal and presentation skills for executive-level discussions.
Excellent verbal skills and written communication for proposals and agreements.
Effective time management and organizational skills.

Preferred Skills

Experience in engaging with franchise or chain retail partnerships.

General Requirements

Travel within the state and occasional national travel for chain negotiations, trade shows and industry conferences.
Valid driver’s license and good driving record.
Ability to work a flexible schedule, including evenings and weekends.

Compensation & Benefits

Eligible for sales incentive plan
Comprehensive benefits package including:

401(k) Savings Plan with company contributions.
Health, dental, and vision insurance.
Life, accident, and disability insurance.
Tuition reimbursement.
Paid time off and wellness programs.

Success Profile

• Leading Complexity
• Leading People
• Leading the Business
• Leading Self

#LI-NA1

At Brightstar, we consider a wide range of factors in determining compensation, including background, skills, experience, and work location. These factors can cause your compensation to vary. The estimated starting compensation range is $38,200 - $133,000. The actual pay offered may end up being higher or lower. The Company will comply with all local pay requirements and collective bargaining agreements, where applicable.

Base pay is only one part of our Total Rewards program. Sales roles may be eligible for commission payments, while other roles are eligible for discretionary bonuses. In addition, we offer employees a 401(k) Savings Plan with Company contributions, health, dental, and vision insurance, life, accident, and disability insurance, tuition reimbursement, paid time off, wellness programs, and identity theft insurance. Note: programs are subject to eligibility requirements.

All Brightstar employees have a role in information security. Annual training will be assigned and required as appropriate.